CDN or not to CDN
Some webshops still put full trust in CDN and Rocket Loader solutions. This doesn't always works nicely together with HTTP/2, cache partition and Core Web Vitals.
Unlike a webshop's pagespeed audit, a pagespeed training is not specific to a use-case. As UX is about how browsers will handle your code, the frameworks you use is subsidiary.
Nowadays better known as Core Web Vitals. I will cover perceived performance to technical UX, including third party contents. For example:
A pagespeed training is tailored to your agency (being SEO, UX, CRO or technical). After a training you know:
to let conversion exceed
While mainly invited by dev-agencies and merchants, I am also invited by SEO, UX & CRO agencies and in-house teams since pagespeed is now encapsulated in Core Web Vitals.
From pagespeed to technical UX: learn what Amazon to Zalando are doing wrong, how to translate Lighthouse and to master Core Web Vitals.
Due to COVID, training sessions are now also given online. In-house training sessions are possible during non-lockdown periods.
The training is valuable for the whole team. No standard lists, but real practical knowledge that you can apply immediately. We have applied the acquired knowledge directly to our customers with great success.
We had in-depth study of the Core Web Vitals. Through an interesting session, our knowledge has been supplemented with developer insights. Erwin combined the theoretical aspects with many practical tips.
As an SEO team we always try to keep developing and increasing knowledge. Erwin's pagespeed and Core Web Vitals training has helped us very well. Very informative and valuable looking at the upcoming ranking update.
In just 1.5 hours he covered so many different aspects of frontend optimization. I suggest his training and consultancy for other agencies as you will become a 100% PRO in speed optimization.
Got up to speed by Erwin about the CWV. Erwin is capable of explaining this technical matter in a comprehensible way, including the link between metrics and real UX.
We enjoyed the in-house training. Erwin combined the session with a high level of knowledge and smart coding solutions! We started optimizing right after the session.
Erwin helped our SEO and development team tremendously during an in-house pagespeed session. He comes up with practical advices that our SEOs and web developers could immediately put into practice.
At first there was some doubt within the team about the necessity, but that doubt was completely gone after half an hour. I can only say that we have learned a lot from the training, lifting our team to a higher level.
Train SEO or in-house team?
Building webshops for life?
Ready for pagespeed academy?
I'm invited by development agencies, sometimes platform specific such as Magento, Shopware, WooCommerce. But I'm also getting invited by SEO, UX and CRO agencies. Sometimes even a team of specialist within an e-commerce business or agency.
Obviously, the more technical your team is, the more technical the training session will be. If your team is a mix of different specialist, I try to keep everybody involved.
When your agency is focussing on online business or even e-commerce, than I'll be sure to tailor my training sessions to your (team's) knowledge. Before kicking off a training session, I will ask the attendees about their backgrounds.
This means you don't need any specific knowledge.
This is the fixed list of topics, where the elaboration per topics depend on your type of agency or team:
Sure thing, although I'll have a list of topics which usually will be part of the training session (see previous question). Do let me know if there are any topics that should be emphasized, for example:
Off course, the goal is to let pagespeed become a prospect instead of an afterthought and thus to not only have me sending information, but also to start the dialogue. Even during the training.
So be sure to send me any questions beforehand, which will be answered or discussed during the training.
The full training covering different subjects takes about 4 to 4.5 hours. When done online via Zoom, Teams or Meet, the training will be split up in two parts.
Yes, you'll receive the slides afterwards. Do note that metrics are changing all the time. Not all slides will be current until the end of time.
As recordings can be used until the end of time, an additional 50% is charged to record and share the training session.