I've seen pagespeed audits where Google Analytics' Average Page Load Time was used to determine bad performing pages and claiming the webshop was missing revenue. However, pagespeed is more nuanced.
If you're looking for PageSpeed Insights, you now get redirected to their new testing environment: The PageSpeed Insights layout has changed as of today.
A/B testing is often used to come up with better headlines or layout, increasing conversion. However, even today A/B testing isn't always implemented in an optimal way, negatively impacting your business instead.
So there's that, it has been said. Your Lighthouse score doesn't matter. Let's nuance this a bit.
Reddit might not be the first platform you think of when talking about SEO or Core Web Vitals. However, this exact same question got asked on Reddit and led to a surprising reply.
Google I/O is an annual developer conference held by Google. "I/O" stands for input/output, as well as the slogan "Innovation in the Open", where they typically introduce new developments.
November 2020 I (and Google) reported that Core Web Vitals would become a ranking factor. This week Google has announced that this has been delayed for several weeks.
The answer to one of my most asked questions (spoiler alert: it's because of SEO and UX).
Twitter exploded when Chromium announced it. Chromium is describing it as "Moving towards a faster web", which is a clear signal towards digital agencies and other websites builders. What to expect?
Have you been to Magento Live in Amsterdam and did you speak the Google PageSpeed crew about your pagespeed score? I already heard some e-commerce owners, the Google PageSpeed crew might have given you some wrong insights, which I am going to answer instead.